Carry
Me Back
- February 28, 2003
Up
Close and Personal:
Brewmeisters
By
George
P. Edmonston Jr.
Maybe
its the water. Or the hops. Or the weather.
Or the numerous links people here have to a European
ancestry.
Whatever
the cause, the Pacific Northwest has established
for itself over the last 20 years a reputation for
being the "microbrew capital" of the world.
And
OSU has played no small part in the building of
this image, thanks to the hard work and talents
of at least four alumni whose names in this region
have become synonymous with making beer. And thanks
to OSUs fermentation science program in the
Department of Food Science and Technology, there
may be many more.
Our
story begins with Kurt and Rob Widmer, of whom the
latter is an OSU alumnus, Class of 96, business.
In
1984, the two founded the Widmer Brothers Brewing
Company to produce authentic European and American
style beers. Best-known for their America's Original
Hefeweizen® microbrew, Kurt and Rob pioneered
Hefeweizen beer in America in 1986. According to
the companys current Web site, Hefeweizen
has been Oregon's top-selling draught microbrew
for over 10 years. Widmer also produces an additional
line of four other original European and American
style beers: Pale Ale®, Sweet Betty Blonde Ale,
Widberry and Altbier. It is the first brewery
to introduce "special season" beers to
Americaan idea that added Sommerbräu
and Oktoberfest to its line-up. Some shares of the
companys stock are currently held by Anheuser-Busch,
the makers of Budweiser.
Joining
the Widmers in the industry are the McMenamin brothers,
Brian and Mike, who oversee a chain of over 50 establishmentsbrew
pubs, theater pubs, lodging and conference facilitiesin
Oregon and Washington. Both are OSU graduates, Mike
in 73 in political science, and Brian in 80
in liberal arts.
Not
your typical corporate executive types, the jean-clad,
down home brothers lead the region in retail sales
of microbrews. Ruby Ale®, Hammerhead Ale®,
and Terminator Stout® referred to in company
literature as "the standard McMenamins range",
along with seasonal and special beers like McDuffs
Red Rye, make up the list of "liquid product"
the brothers and their staff have created for their
multi-location food and beverage business.
Chances
are, the Widmers and the McMenamins know about another
Oregon Stater with a reputation for making beer,
a man who graduated from Oregon State Agricultural
College OSAC in 1935 to become one of the areas
top brewmeisters, in the days when the "microbrew"
concept was still decades away. If they dont
know him, the four are certainly following in his
footsteps.
His
name was William "Bill" Blitz.
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Photo
of William Blitz from the 1934 Beaver Yearbook.
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By
the 1950s, the soft-spoken Beaver had become the
director and treasurer of Portlands giant
Blitz-Weinhard Brewery, headquartered at 1133 W.
Burnside Avenue.
The
Blitz-Weinhard company represented the consolidation
in 1928 Prohibition days of the Portland Brewing
Company and the Star Brewery of Vancouver, Wash.,
both the properties of Bills father, Arnold
I. Blitz, and his grandfather, Fred Rothchild, with
that of the Henry Weinhard Brewery, founded in 1856.
Prior to the consolidation, the Weinhards also owned
and operated the Sellwood Brewery and the U.S. Brewery.
Unable
by law to manufacture alcoholic beverages during
Prohibition, by 1933 the Blitz-Weinhard Company
was in the business of making "near beer,"
soft drinks and a general line of fountain supplies.
Both the consolidation and, more importantly, the
new companys ability to diversify its product
line, saved all parties from bankruptcy.
Returning
to the production of real beer by the late 1930s,
the company by the 1950s had grown to 200 employees
outputting over 10 million gallons of beer per annum.
Sales went through periods of growth and decline
over the next 40 years and in 2000, Blitz-Weinhard
became a thing of Portlands past. At that
time, the historic W. Burnside brewery became the
property of the Miller Brewing Company bought from
the G. Heileman Corporation, and production was
transferred to Tumwater, Wash.
During
his lifetime, Bill Blitz was known as much for his
community volunteerism and philanthropy as he was
for making beer.
His
involvement in such activities included service
to organizations known at the time as Community
Chest, Legion Junior Baseball, and the Cancer Crusade
and Red Cross fund drives. Among his other active
memberships were those held with the Portland Chamber
of Commerce, the Elks Club No. 142, Ducks Unlimited,
the Portland Gun Club and the Columbia Athletic
Club. He was also a major supporter of fire prevention
fund-raisers for the city.
As
a father of three childrenJohn, Eric and MarthaBlitz
was actively involved in the Boy Scouts, Girl Scouts
and PTA. He supported the Portland Symphony Orchestra
and helped set up the groups payroll plan.
According to a feature on Blitz done for The Oregon
Stater alumni magazine in January 1952, "Bill
was always helping out in jobs for the general good
of the community, although he studiously shied away
from the spotlight of public attention. He was inwardly
proud of the little red button he wore which signified
that he had donated a gallon or more of blood to
the Red Cross...and was never too proud to leave
his comfortable office to help distribute March
of Dimes collection boxes to retail stores."
With
much fondness for Oregon State, Blitz was active
in the Beaver Club and worked tirelessly to raise
funds for the building of Parker Stadium now Reser
Stadium. His presence at sporting events became
a trademark, and he frequently traveled to out-of-state
football games to cheer on his alma mater. He was
a life member of Delta Upsilon fraternity and the
OSU Alumni Association and held memberships in Pi
Tau Pi social fraternity and Pi Mu Epsilon mathematics
honorary society.
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Bill
Blitz with his dog Spook.
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Somehow,
Blitz always found time to enjoy his two biggest
hobbies...bird hunting and dogs. He would stop whatever
he was doing to tell a visitor about his two dogs,
a Labrador named "Spook"...see photo and
a Golden Retriever. For many years he served as
secretary and director of the Oregon Retriever Trial
Club.
Blitz
was born June 5, 1913, in Portland and attended
Lincoln High. He lived at 2133 S.W. Vista Drive
in the city.
--
By George
Edmonston Jr. editor of the Oregon
Stater and Eclips.
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